Music News - Chunn Plays It Strange
15 January 2004 - 0 Comments
Mike Chunn, who resigned as boss of APRA late last year, has revealed his plans for the New year.
Continuing his dedication to local music, he has formed a Charitable Trust called Play It Strange which aims to encourage young New Zealanders to participate and take an interest in music.
“The trust was formed because a number of people, most from outside the music industry, recognised music as an activity that stimulates the imagination and provides an outlet for expression by young people," says Chunn.
"Music teaches communication, presentation, teamwork, responsibility and commitment.”
The timing is perfect for the new enterprise, he believes.
“For the first time in our history we have a popular music industry where local artists are out-performing Anglo-American imports.”
Play It Strange intends to provide role models and mentors for young musicians and will draw on the help of some high-profile Kiwis from both music and other walks of walk. Among them, former All Black captain Sean Fitzpatrick, actor Sam Neill and muso Dave Dobbyn.
It will not seek government funding, instead being funded from corporate sponsors, philanthropic trusts, gaming trusts and patrons, says Chunn.
He sees Play It Strange being complementary to the activities of the Music Industry Commission.
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