23 Jan 2022

Remember Me? | Join | Recover
Click here to sign in via social networking

WHITE NØISE MAFIA - Single/Video Review: The Divide

29 Jun 2021 // A review by Kev Rowland

Last year I was fortunate enough to see all the heats and one of the semi-finals for the Ding Dong Lounge Battle of the Bands competition and came away incredibly impressed with a band who had formed just in time to play a gig at the venue, and to be then allowed to enter the competition. When they played their heat, I was immediately impressed, as were the judges, and I came away wondering if they were like that at their second ever gig what on earth would they be doing in a few years’ time. That band was of course White Nøise Mafia and I have been lucky enough to see them play a few times since then, and each time they just keep getting better.

At the back sits Neo Lee, one of those drummers who seems to understand innately what he needs to do to add to a song and is prepared to take the lead in certain passages and sit back in the pocket in others. Locked in with him is bassist Matt Sansome, who fronts the cover to the single, someone who understands his role in providing that heavy bottom end which underpins everything the band does, providing that rich contrast. In Matt Holden they have a guitarist who lives and breathes being in a rock band, always with a smile on his face as he crunches out the riffs, and then in the middle of it all is Chris Webb.  Chris never has a hair out of place, unlike young Mr. Holden, always looking smooth and calm until he stands in front of a microphone and then he cranks into the riffs and knows just what to do to drive the audience crazy.

Needless to say, the band not only got through their heat and semi but came away at the end with the top prize, which saw them heading into the studio to record this with Dave Rhodes, after which they filmed a video with Francis Wheeler. The last time I saw them play this song was when they opened at The Tuning Fork (some six months on from forming – their target was 18), as this is what they launched into from the off and within a few bars the stage was being rushed. Chris started playing with his back to the stage and turned around to find they were being mobbed – bear in mind that at that point very few people had seen them play and there was no product available, but there was an immediate connection. Dave Rhodes has an extremely high reputation in the NZ scene, and here he has captured not only the energy of this crunching rock band but allowed the layers to shine through. After a short introduction they are into the groove, but when the verse commences everyone takes a step backwards apart from Neo, who starts pummeling around the kit, which allows the listener to focus on the vocals and lyrics. The riffs come back in for the bridge, and then we are into the commercial chorus where anyone hearing this just has to bounce. The song keeps moving and swirling, so there is a spoken word section which gradually builds and then turns into something which could have almost come out of Meshuggah.

The video for The Divide shows the guys playing the song, but there are multiple cuts all the way through with everyone having their time centre stage in the spotlight, even Neo, at which point the rest of the guys are stood playing behind him. The quick edits and camera movements combine with the dynamic lighting to really capture the energy of this exciting band. This song and video are going to launch this young band to the world, and if they are doing this at less than a year together just what are they going to achieve in the future? Alien Weaponry has shown there is a market for metal from Aotearoa on the international stage, and yet again here we have a ridiculously young band showing that the sky really is the limit.

Rating: ( 5 / 5 )


WHITE NØISE MAFIA is a 4 piece heavy alternative rock band established in July 2020 and based in Auckland, New Zealand. The band strives to put on an all-out show with heavy riffs, crushing beats, booming low end and catchy vocals to hook the listener into their performance. They take inspiration from bands such as Linkin Park, Blindspott, BMTH, Slipknot etc. In the long run they seek to leave a lasting impact on the local scene and make a name for themselves.

Visit the muzic.net.nz Profile for WHITE NØISE MAFIA


There are no releases to display for WHITE NØISE MAFIA.

Other Reviews By Kev Rowland

Gig Review: Checaine & After Forever @ Dead Witch, Auckland - 22/01/2022
23 Jan 2022 // by Kev Rowland
As normal I got in early to the venue, then soon left again to have a beer up the road with the guys from Checaine. I was mightily impressed as they had brought a bus up from Hamilton with a load of fans onboard – one way of guaranteeing playing in a strange town in front of a friendly crowd.
Gig Review: Blindfolded and Led To The Woods @ Dead Witch, Auckland - 15/01/2022
16 Jan 2022 // by Kev Rowland
I have been looking forward to tonight for ages, as Auckland went into lockdown in August with all gigs being cancelled until just before Christmas, and even then, that was with limited attendance. This means that tonight was going to be my first gig in five months, and given that I covered more than 30 in the first part of the year, that was some cold turkey.
Fool's Lagoon - Single Review: Bizarre
13 Jan 2022 // by Kev Rowland
Bizarre is the debut single from Auckland-based quintet Fool’s Lagoon. Mark, Connor, Joe, Matt and Joshua have created a bright and summery indie pop jangler which is heavily guitar-based yet is somehow light and airy throughout.
Powder Chutes - EP Review: Sweet Noise Pollution
11 Jan 2022 // by Kev Rowland
There is always that little hint of concern when reading a press release for a new EP and realise it contains a quote from yours truly for the single which was taken from it. How would they take it this time around if I panned this release?
Tall Folk - Album Review: Wiser
11 Jan 2022 // by Kev Rowland
2021 was a wonderful musical adventure for me as I threw myself into the NZ music scene, and towards the end of the year I realised that with nearly 200 reviews of local music I really should work out my Top 10 singles, EP’s, albums and gigs (check out https://www.muzic.
Pass The Peas - EP Review: Pop
06 Jan 2022 // by Kev Rowland
This three-track EP is the latest release from Poneke-based quintet Pass The Peas, who describe their music as Wasabi spicy Rock n' Roll, whatever that means. To my ears it means they play mid-paced alternative pop rock with a strong concentration on the gravelly and emotional vocals of Kurt with loads of space within the arrangements, which are well-produced.
Black Sands - Single Review: Apocalypse of Eden
22 Dec 2021 // by Kev Rowland
To my mind this single is long overdue, as I have been lucky enough to catch these guys play live a few times this year and they always put on an amazing show. Comprising Cameron Owens (guitars), Ruaidri Keens (guitars), Matt Hammond (bass) and James Trimmer (drums) they are one of those very rare breeds, a hard-hitting metal act with no need for a singer.
Kev's Top 10's - 2021
20 Dec 2021 // by Kev Rowland
2021 has been a strange year, of that there has been no doubt whatsoever, but although everyone in Auckland is champing at the bit to be let out into the real world, it is probably best to remind ourselves that until we went into lockdown in August we were the envy of the world with festivals, plenty of beer, and the country being totally open (apart from the borders). At that time, I had been to more than 30 gigs, and was on course to hit 50 for the year, never thinking for a minute that August would be the last time I saw a band play live.
View All Articles By Kev Rowland

NZ Top 10 Singles

    Luude feat. Colin Hay
    Elton John And Dua Lipa
    Glass Animals
    Lauren Spencer-Smith
    Ed Sheeran
  • STAY
    The Kid LAROI And Justin Bieber
View the Full NZ Top 40...
muzic.net.nz Logo
100% New Zealand Music
All content on this website is copyright to muzic.net.nz and other respective rights holders. Redistribution of any material presented here without permission is prohibited.
Report a ProblemReport A Problem