KITA - Single Review: Private Lives
2020's nation-wide lockdown was a time of creativity and motivation for some. Six weeks at home allowed for more time spent on passion projects, and an opportunity to spend time with family. For others lockdown was an incredibly challenging time for many reasons. KITA's latest track Private Lives explores a daydream about what might be happening behind closed doors in other households.
Private Lives starts eerie and building, like a storm on the way. The band uses electric guitar and generous reverb ominously, giving the sense that something is about to drop. The track clicks into place for the second verse, as KITA's vocalist tells a breathy narrative. She unleashes her full vocal potential for a more belted chorus. The lyrics continue to spin a tale, as the rhythm section drives it forwards. Suddenly the track drops into a tasty half time, releasing some of the angst of the driving rhythm section.
The track comes hand in hand with a beautiful video, exploring a possible "behind closed doors" scenario about a father and daughter. It's high quality production and creative concept make it a worthy watch. For me, it was the music video that truly brought the track to life.
Overall, Private Lives is a creative piece of writing. KITA does an awesome job of ensuring that it develops, moving through genres effortlessly.
About KITA
Currently recording and mixing with Grammy Award winning producer Tommaso Colliva in Wellington and Milan, KITA will be releasing their EP July 17th followed by their debut album in late 2020, and bringing their mix of funky psychedelic groove and indie pop to festivals and venues all over the world.
Visit the muzic.net.nz Profile for KITA
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